Thinkbiz Solutions

Local SEO - Targeting your Niche

Local SEO or GEO Targeting has become a need for small business catering niche. Today everybody wants to be amongst the top in SERP but for small businesses or locally based business need to understand the importance of Local search engine optimization to compete with big fish.

What are the key factors for Local Search Optimization?

• Website should communicate locally to a specified geographical area.
• Preferred domain should be local like, .co.uk, .com.au
• Keyword research should be done considering your niche. Say if you want visitors from Texas, USA then you should use texas, usa frequently but neatly in your website content.
• Try to avoid duplicate content in case of multiple languages. There are many websites with multiple language like www.xxx.com , www.xxx.com/fr, www.xxx.com/de. But there is some content which is same in all the websites. Google takes it as a duplicate content so generally people mark few pages as "no follow". But our suggestion would be to build the separate content for each site. It is costly but very effective in long run.
• Try to link your website with other website in same geographic location, where your target audience is.
• Local directory submission also helps in bringing your site up in local search engines like google.co.uk, google.com.au. Local business listings have become an extremely important aspect of local SEO.
• Listing of your address and contact no. on website.

At THINKBIZ SOLUTIONS we know what it takes to get your website seen by web surfers looking for your localized services.

Today the biggest obstacle faced by small companies in promoting there site online is budget. If at all they pay high to designing companies, all they get in return is a design very attractive to the site owner. Talking in terms of search engines, the first step in online promotion is designing your site which is search engine friendly.

We, at THINBIZ SOLUTIONS believes in "Glocal SEO", where we optimize your site locally keeping the global standards in mind. It not only helps in attracting local traffic your target audience to visit your site but also opens a gateway to grow your business internationally.

Local search engine optimization helps in any kind of business big or small. For locally based websites these online marketing techniques are practiced with a local bend. A geographical element comes into play. Localized SEO elements should be practiced at all stages of the search optimization process, so that desirable results can be achieved.

To get that edge for your business apply Local SEO to your site and start attracting more visitors. THINBIZSOLUTIONS can create an effective search marketing solution to give that much needed push to your website.